Company Spotlight: Aspen Dental
The Challenge Aspen Dental, a multi-location dental practice with over 800 locations across the United States, embarked on a mission to provide comprehensive dental care to a wide patient base. With rapid nationwide expansion, the challenge was to establish a strong online presence and reputation for each new office through review generation and marketing. They aimed to amplify patients' voices and become discoverable in online searches for affordable dental care.
The Outcome Through seamless integration of Birdeye into their existing practice management systems, Aspen Dental achieved remarkable results within three months:
Receiving High Volume of Patient Feedback: Aspen Dental, committed to superior customer service, was expanding rapidly, opening 55 new practices per year. Each new office needed to establish a strong online presence and positive reputation to build a patient base. This required generating a high volume of new reviews. They sought an efficient way to receive more reviews without disrupting day-to-day operations
Engaging Less Tech-Savvy Patients: Many patients were not active online users, resulting in their positive experiences going unshared. Aspen Dental needed to encourage patients to share their experiences on Google and Facebook, manage vast quantities of feedback efficiently, and integrate this into their workflow seamlessly.
The Solution: Automated Review Process
Aspen Dental integrated Birdeye into their practice management systems, automating the review generation process. Tens of thousands of text messages were sent each month, triggered automatically by customer check-ins. These in-moment requests also prompted the promotion of positive reviews across top sites. This streamlined process allowed each Aspen Dental office to establish a positive online presence through automated review management.
Achieving Remarkable Results
Aspen Dental's commitment to patient feedback led to significant improvements:
In partnership with Birdeye, Aspen Dental transformed patient acquisition by harnessing the power of automated reviews and enhancing their online reputation.
Discover how your healthcare practice can benefit from Birdeye's automated solutions. Click below to schedule a free demo with Bizz Buzz Marketing.
This report analyzes how customers view your business online.